Blogging. Will it attract traffic to my site

Will adding a blog attract more traffic

This is a good question. Like many things though, it requires work. If you are going to add a blog, then most likely you will want to blog about subjects related to your site. Google considers subdomains to be like a separate domain from your main site.

So if your site is e.g. http://www.example.com, you could create a subdomain for your blog like e.g. http://blog.example.com. You could also name you subdirectory what your interests or the content is about like http://my-interests.example.com.

Like so many things when it comes to webmastering and web seo, results will not be overnight. More work is needed to make your blog visible to others and having it indexed by the search engine. To start, we would definately put a link on our homepage to the blog. We can also get it listed on such blog site as Technorati, My Blog Log, and Blog Catalog just to name a few.

Good content and having some expertise in your subject is what will attract visitors and also keep them coming back. Adding great articles is the main way to getting traffic. If your blog is good enough, people will also tell other people about your blog. So, just keep adding that content and watch the traffic increase.

A goog platform to use is Wordpress. Worpress is easy to install and configure. Wordpress also has tons of addons and themes that are easy to install.

What is up with Yahoo Publisher Network

Since I have a number of websites, I use some different advertising platforms. Once such platform is Yahoo Publisher Network.

Recently, I put a tracking script on a number of blogs and websites that is available from MyBlogLog.com (yeah!its owned by Yahoo!). One site I have gets between 1000 and 1500 page views a day. I was wondering for a while now why Yahoo! only gets 1 to 3 clicks a day. These earnings always seem to be very poor, 6 cents to 23 cents a day.

After putting the script on that site, I was showing 14 clicks the first day, 9 clicks a second day, and then 14 yesterday.

I sent a note to Yahoo Publisher Network advising them that I believe their reporting system, or atleast with my account, was not reporting the proper amount of clicks. They got back to me to say "their reporting system is currently working properly and can tell when people falsely clicked or clicked accidentally.

All I can say is that is a lot of accidental clicks. The amazing thing is that all clicks for ads other ad networks come up 100% as reported through the tracking script. That includes Adsense and Adbrite.

If this continues, I will just have to remove Yahoo Publisher Network from all blogs and sites. I guess I would lose that 6 to 23 cents a day but I think I will survive.

Here is two actual screen shots from yesterday showing why something is seriously off on the reporting.